As the fourth largest county in the UK, Devon is home to a diverse economy - an economy bigger than nearby Bristol.

Choose Devon is focusing on five key sectors - advanced engineering and aerospace, creative, digital and tech, food and drink. But the county excels in plenty more, with significant growth in marine, data analytics, health and care, life sciences and agri-tech sectors too.

How much more can we pack into Devon?

  • We are the only county in England bounded by two separate coastlines.

  • We are blessed with not one but two incredible national parks - Dartmoor and Exmoor.

  • Why have one vibrant university city when you can have two - Exeter and Plymouth.

We also manage to squeeze in five Areas of Outstanding Natural Beauty, thousands of stunning villages, numerous market towns and seaside resorts, national brands like Ikea and John Lewis, hundreds of independent shops, events, community groups, restaurants, pubs, cafes and bars, theatres, music, sport - from sailing clubs, trail running and kayaking groups to rugby Premiership champions Exeter Chiefs, and football’s Exeter City and Plymouth Argyle.


Thanks to Devon Wildlife Trust, Exeter City Council, Exeter Science Park, Kor Communications, The Met Office and case study brands for photo permissions.